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JOE GLADSTONE
FOUNDER & DIRECTOR, LONDON
Joe Gladstone is a behavioural scientist based at the University of Cambridge, where he applies academic insights from behavioural economics and consumer psychology to solve real-world problems.
JON JACHIMOWICZ
CONSULTANT, NEW YORK
Jon Jachimowicz is a PhD Researcher at Columbia Business School. Jon's research focused on the inconsistency between an individual’s intentions and their ultimate actions.